Femme & Fortune

A return to YOUR joyful creative expression

Femme & Fortune is a space for women who are building something of their own and want clarity, confidence, and direction as they grow.

It’s not about hustling harder or following trends.
It’s about making better decisions, refining your brand, and stepping into creative leadership — consistently.

Who Femme & Fortune Is For

  • Creative female founders & solopreneurs

  • Designers, photographers, coaches, stylists, and service-based creatives

  • Women building personal brands or studios

  • Founders who want to feel more confident making brand and business decisions

This is for women who care about taste, alignment, and long-term success.

The Schedule

Explore Our Memberships

Course
$222.00
One time

Get anytime access to our growing collection of classes, workshops, and exclusive content. New items added every month.


✓ Over 20 hours of video content
✓ Unlimited lifetime access

Membership Options

No matter which plan you choose, you’ll get instant access to the full HPS on-demand library

Including 400+ Pilates, cardio, stretch, and mindfulness classes

Most Popular

$444

    • Six weekly masterclasses — live teaching on the levers that actually move revenue: getting clear on your direction, sharpening your offer, pricing for profit, getting visible, selling with confidence, and scaling beyond doing everything yourself.

    • Six live hot-seat coaching sessions — bring your real business and get personalized strategy from the room, not generic advice. Everyone gets seat time.

    • Your own accountability pod — a small group of 3–4 women who keep you executing between sessions for the full six weeks.

    • A curated cohort of women entrepreneurs — your built-in network, referral source, and support system that lasts long after the program ends.

    • Weekly action assignments — so you finish every week having done something, not just learned it.

    • A full workbook of tools — the growth diagnostic, offer, pricing, visibility, and 90-day planning worksheets, ready to use.

    • Your 90-day growth plan — walk away with a concrete, committed roadmap, not a pile of notes.

    • Replays of every session — life happens; never lose a week.

    • Founding-member rate, locked in — the lowest price this program will ever be, plus first access to everything that comes next.

HPS is for everybody. If neither of these options is accessible, email me at hi@helenphelanstudio.com with subject line SLIDING SCALE for discounted membership, no questions asked.

FAQs

What services do you offer?

1

We offer a range of solutions designed to meet your needs—whether you're just getting started or scaling something bigger. Everything is tailored to help you move forward with clarity and confidence.


How do I get started?

2

Getting started is simple. Reach out through our contact form or schedule a call—we’ll walk you through the next steps and answer any questions along the way.


What makes you different?

3

We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.


How can I contact you?

4

You can reach us anytime via our contact page or email. We aim to respond quickly—usually within one business day.

I’ve spent over 12 years teaching at some of New York City’s top studios…

But honestly? 

The most transformative part of my journey wasn’t in a fancy studio or during a high-profile class. It was in completely rethinking my relationship with exercise…

If you’ve ever felt burnt out by wellness, frustrated with your body, or stuck in a cycle of starting and stopping…

I see you. I’ve been there, too. 

That’s why I created Helen Phelan Studio (HPS) — to help you break free from that cycle and finally find a movement practice that works for you, your life, and your goals.

Stop playing small.

If you’re ready to invest in your brand, let’s chat.